While multifamily properties are high in demand for a wide mix of renters, they have an unexpected demographic to cater towards. As more residents move into these developments, their pets are coming with them. Residents in the multifamily setting enjoy convenience and helpful amenities, but when looking for a new community, a good dog park is quite the deal breaker.
More articles from guest author at Places4Students.com
Travel to any college or university website and you're bound to find a section specifically for parents. There is an abundance of information available for parents because they are often the investors and decision makers when it comes to their children's post-secondary education.
Returning from all the buzz brought about from one of the largest conferences in the industry, we’re extra amped about all things multifamily. Given all the exciting topics, speakers, and tradeshow booths, we’re here to keep the buzz alive after the 2016 NAA Education Conference.
We have already discussed the benefits of creating a strong brand identity at the property level and how to bring this identity to life on social media.
It is easy to see the benefit of social media, but it is not always easy to implement. Staying informed about the conversations taking place and interacting with other users requires a significant time investment each day—time that property managers rarely have. Content calendars can be an easy answer to this problem.
So you’re ready to dabble in the fascinating world of social media advertising? Creating a social media campaign is a great opportunity to get in front of potential residents, informing them about your property, amenities, or addressing their pain points. Multifamily and student housing apartments can benefit from implementing a campaign on social media as a way to ensure their adding to the sales funnel with qualified leads. But where do you even begin and how do you set it up? Take a look at our roadmap to navigating Facebook ad management for your social presence:
In order to be competitive in the ever-changing market, developers must keep up with new trends in multifamily amenities as interest shifts to urban living, and car-centric transportation becomes outdated. With all of this in mind, biking is the new focus. The U.S. Census Bureau reported that in the past 10 years, biking to work has increased by 60%. If urban properties do not reflect these lifestyles in their amenities, they won’t attract eco-friendly residents, millennials, or young professionals. Let’s explore how to best approach the growing popularity of property bike storage.
Ranging from 52 to 70 years of age, baby boomers are the newest addition to the senior citizen cohort, and they’re bringing with them a new outlook on aging. Empowered by empty nests and financial freedom, baby boomers are embracing their 55+ years for the opportunities they hold rather than dreading the obstacles present. This outlook, coupled with buying power and declining mortality rates, has sparked a multi-billion dollar market for a group now being termed “active adults.”
As the multifamily industry awaits one of the largest conferences of the year, we take a look at what trending topics to keep an eye out for during the conference and exposition. The NAA Conference in San Francisco kicks off on June 15-18 with an all-star line up of sessions, speakers, and stories. Following a year of innovation and progress in the multifamily space, we’re looking forward to discussing the market outlook. Don’t miss our event recap immediately following the conference!
ResMan, LLC, a leading provider of cloud-based property management software, has secured significant new capital to continue its rapid growth in the multifamily housing software space. The Utah based Wasatch Venture Group has purchased a substantial position in ResMan, LLC.
If you haven’t heard, there’s a new controversial ruling that’s shaking up the apartment industry practices on criminal background checks.
According to the Department of Housing and Urban Development (HUD), a blanket ban of people with criminal records violates the Fair Housing Act (FHA). Therefore, landlords with a blanket policy of denying housing to those with criminal records may be in violation of FHA.